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Naming

Names with meaning - strategic, memorable, and built to stand the test of time.

An alternative image that shows up on hover for the selected project by ENC AgencyWhen Megan, the founder of Everkind came to ENC, she wasn’t just launching a brand, she was sparking a reclamation. A redefinition of kindness, power, and what it means to be a woman in motion. But first, she needed the container to hold it all. The name, the message, the visuals, the voice. So that’s where we started. From naming to narrative, we helped bring Everkind to life as more than a collective. It’s a call to expansion. Rooted in radical self-discovery and honest connection, we crafted messaging that doesn't just speak to women, it speaks from them. The ones who are done performing. Done being asked to be either soft or strong. Everkind exists in the and, empathy and edge, care and fire. Visually, Everkind needed a brand that could hold multitudes. The color palette we built moves between grounded terracottas, soft earth tones, and windswept seafoam—a reflection of the brand’s emotional range and elemental strength. The wordmark is architectural but organic—soft edges meeting strong lines. And the brand symbol? A fingerprint-turned-topography of the self. Each ring a ripple, each curve a chapter—a visual metaphor for growth that doesn’t follow a straight line. From naming to brand visuals to in-person experience, every piece was designed to feel like coming home to yourself. We extended the brand into a flexible suite of social assets, digital touchpoints, and event collateral; everything from leave-behinds to recipe books for their events. Now, Everkind isn’t just a brand. It’s a movement wrapped in resonance. And we’re proud to have been there from the very first breath.
Health & Wellness

Everkind

A new kind of kind

Brand Messaging
Branding
Marketing Collateral
Naming
Print
Social Media
Web Design
An alternative image that shows up on hover for the selected project by ENC AgencyWhen one of Scottsdale’s hottest restauranteurs came to ENC to bring their newest concept to life, we knew it wasn’t just another restaurant project. It was a vision ready to be made real. The founders knew they didn’t want cliche bottle service or buzzwords. They wanted energy. Soul. A space that moved with people, not ahead of them. We started from the ground up, developing brand messaging that captured the rhythm and intention behind the space. Estelle isn’t loud or flashy, she was always meant to be magnetic. So we wrote the story to match: one that could carry from daylight to dance floor, that made people feel like they’d found something worth staying for. Then, we built a brand identity rooted in duality: fresh but sultry, natural but elevated. We paired that with a web experience that invites exploration, social assets that build intrigue, and custom mural and pattern work that lives inside the space itself. Estelle was made for Scottsdale, but not for the scene-chasers. A place where good design and good music meet good people. A space that doesn’t care for velvet ropes or curated clout, but instead celebrates presence over pretense. And that’s exactly what we do at ENC. We don’t just make your restaurant look good, we give it a soul people remember.
Food & Beverage

Estelle

Estelle doesn’t do arrivals. Only entrances.

Brand Messaging
Branding
Campaign
Marketing Collateral
Naming
Print
Social Media
Web Design
An alternative image that shows up on hover for the selected project by ENC AgencyWhen Maybe came to ENC, she wasn’t entirely sure what she was looking for, she just knew she’d find clarity here. With two successful ventures already under her belt and a third on the horizon, she felt pulled in a million directions. Inspired, but a little lost. Full of vision, but craving direction. She was looking for language. A way to bring her passions, platforms, and purpose under one roof. With a podcast, a food truck, a potential coaching practice, and a presence that couldn’t be boxed in, she needed a brand that could hold it all without diluting a single part of her truth. We started with strategy: deep-diving into her story, her values, and the thread that runs through every space she creates. From there, we built the messaging foundation that became her compass defining the heart of Expansion by Maybe with language that’s grounded, real, and unmistakably her. From there, we crafted a visual identity that felt just as soulful: quiet, warm, and expansive. We carried it through a custom website, thoughtful social assets, and a brand shoot that captured Maybe in motion doing what she does best: creating spaces for reflection, connection, and change. This wasn’t about branding another business, it was about honoring the woman behind them all. And giving her the runway to expand.
Lifestyle

Expansion By Maybe

Expansion, Embodied

Brand Messaging
Branding
Campaign
Social Media
Web Design
Naming
Strategy
An alternative image that shows up on hover for the selected project by ENC AgencyWhen we first met Michaela, founder of Cosmic Coaching, we knew this wasn’t your average coaching brand. Equal parts astrology, self-discovery, and sass, the vision called for a universe of its own—bold, magnetic, and just a little bit weird (in the best way). We kicked things off with our signature UBB, crafting everything from the name to the full visual world. Inspired by retro cosmic iconography, playful typography, and colors that don’t take themselves too seriously, we created a brand that felt both aligned and totally out there. What We Did: After solidifying the brand foundation—name, identity, and vibe—we launched into web design, campaign ideation, and a social media approach that made room for humor, insight, and unapologetic expression. The campaign? Think planetary personality tests meets all the vibey human emotion. Post-launch, our support continued through vibrant print collateral—think tarot-inspired flyers, bold signage, and merch-ready designs that let the founder show up in full cosmic confidence at her events.
Lifestyle

Cosmic Coaching

A New Era of Astrology

Naming
Branding
Web Design
Campaign
Social Media
Print
An alternative image that shows up on hover for the selected project by ENC AgencyDesert MVMT wasn’t just a brand—it was a vision. When Sara and Alex first sat down with Ellyse over a sun-soaked coffee chat, the idea was still forming. But what started as a seed quickly grew into one of the most beloved, movement-driven communities in the desert. Blending sculpting intensity with grounded, intentional flow, Desert MVMT needed a brand that could match its duality: strong and soft, fierce and fluid. Together, we helped bring it to life—every layer, every detail, every season. What We Did: From naming the brand to building out its full visual world, ENC helped define the Desert MVMT essence. We crafted a dynamic logo family, a seasonal color strategy, and an identity system that could flex across platforms. We shot still and motion campaigns that captured the sweat, soul, and scenery of the experience. And we supported ongoing social, merch, print design, and in-studio activations to keep the community connected and inspired. Desert MVMT isn’t just a workout—it’s a way of being. And this brand shows up like it.
Health & Wellness

Desert MVMT

We'll Make the First Move

Branding
Campaign
Naming
Social Media
Print
Retail
An alternative image that shows up on hover for the selected project by ENC AgencyAfter over a decade of building trust and reputation in the Arizona real estate world, the duo behind Arizona Abode was ready to evolve. Known for their deep knowledge of the market and a fiercely loyal following, they came to us looking for a fresh take—something grounded in desert essence but far from overdone.Our mission? Capture their legacy while giving it a bold, beautiful edge. We began by refining their name, landing on Arizona Abode—a phrase that felt both grounded and aspirational. From there, we developed a visual identity that plays with contrast: earthy tones without the expected tropes, elegant typography with a nod to architecture, and design that feels as considered as the homes they help clients find.The result is a brand that invites people in—warm, clear, and unmistakably cool. It feels like Arizona, but elevated.
Real Estate

Arizona Abode

Bringing the Abode Home

Branding
Naming
An alternative image that shows up on hover for the selected project by ENC AgencyWe were already deep in the branding weeds with the dynamic duo Carmen and Sophia of Need to Know when the rug talk started. A product line? Yes. A brand that could grow beyond rugs but still feel rooted in NTK? Absolutely! That’s where we came in. They wanted a name that felt connected to Need to Know, but capable of standing on its own. Familiar, but with fresh legs. Enter: Known Goods. Equal parts color genius and bold risk-taker, Carmen and Sophia dreamed up a line that deserved a brand as intentional as the pieces themselves. We built an identity system that could flex with future products but stay rooted in story, soul, and standout design. From the floor up, Known Goods hits different. Not just rugs. This is the beginning of a damn good thing.
Interior Design

Known Goods

From the Floor Up: This Isn't Just a Rug Line, This is Known Goods

Branding
Campaign
Naming
Web Design
An alternative image that shows up on hover for the selected project by ENC AgencyRachael and Kylie weren’t just launching a studio, they were creating space. Space for more presence with their daughters. Space for deeper connection with clients. Space to design at a slower pace, with intention and intuition leading the way. We began with the name, Something Kindred, a nod to the shared language they build with their clients and the feeling of familiarity that threads through every layered, lived-in design. From there, we shaped a brand identity rooted in warmth, curiosity, and calm. Earth-toned, relaxed, and quietly confident, the brand reflects the way they approach every home: curated, collected, and rich with meaning. This is design that invites you in, rather than impresses from afar. That honors materials, memories, and a pace that prioritizes presence. It’s never just about the space. It’s about how it feels to live in it.
Interior Design

Something Kindred

Redefining the Familiar

Branding
Naming
An alternative image that shows up on hover for the selected project by ENC AgencyCreated in-house by the ENC team, Santé was our chance to build a brand from scratch: no briefs, no guardrails, just pure creative freedom. We leaned into the lifestyle of it all—sun-soaked gatherings, clinking glasses, conversations that linger—and built a wine brand that doesn’t whisper luxury, it laughs in it. From naming and packaging to retail design, campaign, and digital assets, we crafted every detail to feel bold, fresh, and unforgettable. The branding is bright and crispy, the storytelling effervescent. Santé is here for the good times, the real ones. The belly-laugh, dance-in-the-kitchen, pour-one-more kind of moments. To health, to design without limits, and to building brands that make you feel something. Santé.
Food & Beverage

Sante

Poured with Personality, Bottled for the Moment

Brand Messaging
Branding
Campaign
Marketing Collateral
Naming
Packaging
Social Media
Retail
An alternative image that shows up on hover for the selected project by ENC AgencyWhat started as a naming project quickly became a full-bodied transformation—the creation of a lifestyle brand that felt like a deep exhale. Rooted in simplicity, elegance, and ease, Somer offers more than wellness—it offers a way of being. Together, we built The Seasons of Somer—a brand that honors the natural cycles of life and invites women into a slower, more intentional way of living. Through our Ultimate Brand Bundle+, we brought her vision to life: a lifestyle brand that blends clean, holistic living with curated, seasonal guidance. Messaging was grounded in clarity. The visual identity—earth-toned, elevated, and distinctly feminine. Every touchpoint, from campaign to website, invited her audience into a space that felt calm, connected, and beautifully alive. Somer is more than a brand. It’s a way of being—unrushed, unfiltered, and rooted in something deeper.
Health & Wellness

Somer

A Season of Intentional Branding

Brand Messaging
Branding
Campaign
Naming
Strategy
Web Design
An alternative image that shows up on hover for the selected project by ENC AgencyStep into the world of Melt by Melissa, where every ritual is pure bliss. At the heart of this miraculous journey lies a special partnership between Melt by Melissa and ENC. Together, we weaved dreams into reality, transforming Mel's big dream wishes into a warm and welcoming experience. For the past five years, ENC has supported the creative vision of the Melt by Melissa brand with brand, collateral, campaign and digital support. Through this partnership, Melt by Melissa's divine offerings come to life not only through products and services boasting amazing skin care rituals, but manifesting as immersive experiences across various channels. It's more than just branding—it's a celebration of joy, connection, and skin care rituals. With ENC by her side, Melissa's melty dreams are always within reach.
Beauty

Melt

Welcome to the Magic

Campaign
Marketing Collateral
Branding
Naming
Web Design
Social Media
Email
Packaging
An alternative image that shows up on hover for the selected project by ENC AgencyWhen EYRA set out to launch their first product—a revolutionary clip-in fitness band—they came to ENC with a clear goal: build a brand that moves as boldly as it performs. We created a high-impact identity rooted in innovation, power, and purpose. From strategic messaging to a future-ready product naming system, we laid the foundation for more than just a product line—we built a movement. With a sleek logo system, a bold-meets-grounded color palette, and a naming framework that mirrors the fitness journey, EYRA became a brand with presence and momentum. We wrapped it all in a campaign that captured the energy of modern movement—real, raw, and aspirational as hell. This wasn’t just about looking good. It was about leading forward.
Health & Wellness

EYRA

Redefining Fitness with Precision & Purpose

Brand Messaging
Campaign
Marketing Collateral
Branding
Naming
Strategy
Print
Email
Packaging
Social Media
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